London coding

Advertising, London, Public • 25.02.2010 | posted by Edy

London streets as well are getting some ads including QR codes. Here are a couple of  cool examples, more to come…

QR code London

QR Code invasion

Experiential, NYC • 24.02.2010 | posted by Edy

Brands are using QR codes more and more. Consumers can access special content and competitions on their websites scanning posters on the go using their smart phones. No need to type anything: point, scan and go online! This one is a Sephora campaign spotted on Grand Street, NYC.

Sephora QR CODE competiotion new york city grand street

The kisses down Houston

Experiential, NYC • 23.02.2010 | posted by Edy

Chocolate for Valentine’s day ? Let’s make it big! This is what they must have said… They are a larger version of the famous Hershey’s chocolate kisses made from bell bollards on Houston Street, New York City. I found it a great and inexpensive idea to promote their blog (Olga loves NYC).

You can watch the “making of” footage here: olgalovesnyc.tumblr.com

big hershey's  kisses down Houston in NYC

Clean water on tap

Experiential, NYC • 22.02.2010 | posted by Edy

Just back from New York City with some cool inspirations.
Time Square is one of the best places on earth to diffuse your message in the quickest and most effective way. Like this one I came across to have people refilling their bottles with fresh water on the go.  Basically a mobile version of a old fashioned drinking fountain,  not always available in modern cities.

Clean water on tap - aveda - NYC

I’m watching you !

Me • 11.02.2010 | posted by Edy

It took me a long time to update my previous Blog (still available here) but finally here it is! The big news is that now you can reach this page also from www.coolfinder.co.uk and that me and my team will publish all the coolest things we find for you in the streets of London or any other cool city and of course on the net.

Watch this space as it will be really…cool !

Thanks to RiverJ, my hardcoder, for the long nights spent with me to get to this point.

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